“April showers bring May flowers”. As the weather gets warmer and the earth turns greener it’s only natural to think of growth. Of course when you run any kind of business, thoughts of growing – and managing growth – are never too far away. In the same way you’d plant seeds to begin a garden,
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Having trouble figuring out what to put on your editorial calendar or how to grab some attention with your marketing in March? Try searching for unusual holidays or celebrations, such as: March Holidays for Offbeat Marketing Ideas National Noodle Month and National Sauce Month March 1: Beer Day March 5: Multiple Personality Day March 9:
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You’ve worked hard to bring visitors to your website. Today let’s look at a few things your website needs to keep your visitors engaged and coming back. Web surfers are notoriously impatient; you only have a few seconds to grab a visitor’s attention and assure them that your site does have what they’re looking for.
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Are you an independent type who doesn’t care what anybody thinks? Or do you tend to be overly conscious of your image? In business, other people’s perceptions do matter. What do people think when they look at your business? What type of impression are you making? They say you never get a second chance to
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The first and most important thing you need to do for your website and your business is to ask yourself a question: Who? Getting clear about who you’re talking to is the most important factor in the success of your website. So define your market and tighten your niche. It doesn’t matter how great your product
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When you have a business blog, good ideas tend to come in groups. And then sometimes you have spells where they don’t come at all. The problem is you need to post regularly. So here’s a tip: Use an editorial calendar. Have a set series of topics to write about on regular days – for
Read More(This is a guest post by copywriter Tyjuana Wilson. Tyjuana Wilson is “The Communications Department” for small business owners throughout the world. Too busy to write compelling content for your website, blog or social network platform? Contact Ty for a quote. No obligation. (704) 750-1699 or info@tyjuana-wilson.com) We all can give at least one example of poor
Read MoreLove is big business. At no time is that more evident than around Valentine’s day. This time of year you’ll see the signs everywhere. Candy makers, flower shops and jewelry store ads all try to convince you that buying these products is the best way to show your love. Do you use Valentine’s Day (or
Read MoreWho are your customers, and what’s their problem? This is the very first question that has to be answered when it comes to planning and marketing your business. It’s also the last question. And many of the ones in between. Many business owners believe, and behave as if the product or service is the most
Read MoreSEO is about getting your site to rank high for certain keywords and phrases, so the words you choose make all the difference. None of the tips and tactics you’re learning will make a bit of difference if you aren’t using the right search terms. The first step is to determine the subject of your
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