It doesn’t matter what business you’re in and it doesn’t matter how you define success, we all have the same goal: To make a certain number of “sales”. In most industries it takes a minimum of seven contacts with a prospect to turn them into a customer. Once they become a customer, it only takes
Read MoreThis is a question that has undoubtedly crossed the mind of every business owner. You can’t just build it and forget about it, not if you want results. First, you have to define your success. Then you’ll know what results to work for. Success may mean increasing your traffic. Or getting more people to sign
Read MoreDo you need more people visiting your website? Article marketing is an excellent way to bring in more of the right kind of visitors. Here are some tips to make sure your articles are as effective as possible: First, pick the right topic. It should be something useful or interesting to your target market, but
Read MoreThe last few issues of my newsletter (sign up for it to the right) have been about SEO – search engine optimization methods for getting higher page rank, more traffic and better search engine results. One of the best ways to measure the impact of your efforts is to keep a close eye on your website’s
Read MoreDo you keep up with yourself online? Do you know how? There are good reasons to monitor your internet presence. Build up your “news” or press section Connect with your audience in their favorite places Fix problems or counter negative issues quickly Collect testimonials There are several bookmarking and collection sites that will help you do
Read MoreHow do you sort through various business advice? With the Internet, there’s no shortage of folks willing to give their opinions on most subjects. The problem is there are a lot of myths, misinformation and just plain crap floating around. I started thinking about this subject because of some posts on one of the networking sites I belong to.
Read MoreWe’re up to number 23 in the 30 days of blogging, and although I have missed some days this has still been the best thing that could ever happen to this journal. Prompt 23 is an especially fun one; make a wish! When I was a teenager and going through some difficulties, my school couselor
Read MoreNumber 21 in the 30 days of blogging is to notice what’s changing as we post during this project.Other than the obvious change of making more posts, I wasn’t sure if anything had changed. I find that it’s definitely easier to post when there is a set topic or question to answer. And thinking about
Read MoreI missed a few days in the 30 days of blogging, but the nice thing about this project is that it’s so easy to jump back in. 🙂Prompt 20 is to share a childhood memory. When thinking about what would make a good recollection to share here, I reminded myself that the topic of this
Read MorePrompt 17 in 30 days of blogging is to visit one of the other participants and tell something about her. I picked Heidi Caswell, who I first met on the Ryze network. I have long admired Heidi for her sense of balance in raising a large family and running a successful business at the same
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