Fall is my favorite time of the year. Nature turns the world beautiful with colors and the coming holiday season forecasts hope and promise. As winter approaches, it’s a good time to reflect on the year’s lessons and successes, and plan for the future.
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Whenever I’m surfing the internet, even when I’m searching for specific information, the website creator and marketer part of me can rarely resist sweeping a professional eye over the sites I visit. Some of the things I find make me cringe… There was a time when I’d write notes to webmasters pointing things out and
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You need to be heard. Whether you’re a musician or a writer, an entrepreneur or an employee, a parent or a student: Everybody wants their ideas to be recognized and acknowledged by someone. For many of us, being heard makes all the difference in reaching our dreams. So the question is, how do you get your audience to
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You’ve worked hard to bring visitors to your website. Today let’s look at a few things your website needs to keep your visitors engaged and coming back. Web surfers are notoriously impatient; you only have a few seconds to grab a visitor’s attention and assure them that your site does have what they’re looking for.
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Are you an independent type who doesn’t care what anybody thinks? Or do you tend to be overly conscious of your image? In business, other people’s perceptions do matter. What do people think when they look at your business? What type of impression are you making? They say you never get a second chance to
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They say that experience is what you get when you don’t get what you want. And no matter what your goal is, there will always be something or someone in the way. Obstacles can be annoying or even depressing but they don’t have to stop you. Here are 5 things you’ve probably heard before; but
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Increase the chances of website success by taking the right steps both before and after building your site. Before Decide on the main goal for your site. Do you want to inform, qualify prospects, display your work, get newsletter signups, sell products, etc. Know exactly who your audience is. Your message will not be clear
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The first and most important thing you need to do for your website and your business is to ask yourself a question: Who? Getting clear about who you’re talking to is the most important factor in the success of your website. So define your market and tighten your niche. It doesn’t matter how great your product
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When you have a business blog, good ideas tend to come in groups. And then sometimes you have spells where they don’t come at all. The problem is you need to post regularly. So here’s a tip: Use an editorial calendar. Have a set series of topics to write about on regular days – for
Read MoreEvery achievement starts with a dream! And dreams can be realized if you are willing to take certain steps. 1. Be specific and detailed about what you want. You need more than a fuzzy outline; you need a clear precise image. Write it down. Draw a picture. Make a collage. And include everything! Don’t just
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