If you have a website, you probably know that writing articles is a good way to increase your traffic, get backlinks to improve SEO and build positive impact for your company. You may even have found this site that way since I’ve written so many articles on various subjects that are posted in many places.
Is Article Marketing Still a Good Strategy?
Between duplication penalties and the poor quality of many repositories now, the old method of submitting the same piece to dozens of directories and article banks doesn’t work as well, and certainly not the same way it did years ago.
But content marketing is still necessary. Every business that has an online presence needs to produce items for blogging, guest posts, website copy and social media posting.
There are online services that claim to provide hundreds of articles for you at unbelievably low prices. There are other programs that promise to submit your articles to thousands of directories.
Is either of these options truly a smart idea?
Of course not.
Both of these strategies remove the main advantages of using articles to attract traffic to your website and market your company’s offerings. You need well crafted, unique content that highlights the benefits and expertise of your business.
You get what you pay for. Those super cheap articles will likely either be computer generated and nearly gibberish, or written by a poor overseas worker with a substandard command of the language. And it does no good to submit to directories that your target market doesn’t read, possibly getting penalized in the process.
Quality matters. The purpose of your articles is to establish your expertise and credibility. Start improving yours today.
Article Marketing – Single Article ServiceAfter checkout you will be directed to a short questionnaire to begin your article service. |
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